Queen Flowers Shelf-Ready Packaging

For Queen Flowers, we designed a packaging and display system that allows the products to be sold directly on supermarket shelves and easily picked up with one hand by the customer. The goal was not only to package the plants, but to present the succulents in a clear, organized and eye-catching way at retail. The boxes, carry formats and display units developed for different product groups were designed with color distinction, brand visibility, ease of use and production feasibility in mind. As a result, the products gained a shelf-ready presence that is easy to carry, safe to display and strong enough to sell on its own.